Mobile game maker Supercell has unveiled a new digital card game
–
Clash Royale
– as a follow-up to its immensely popular
Clash of Clans
. The card game is a real-time multiplayer one which features
characters from the
Clash of Clans
series.
The game was soft-launched on Apple Inc.’s
AAPL
iOS-based devices in Canada, Hong Kong, Australia, Sweden, Norway,
Denmark, Iceland, Finland and New Zealand. In fact, the game will
be launched in more countries depending on the response it
receives.
Notably, this launch marks Supercell’s venture into the popular and
lucrative space of online competitive card games.
Clash Royale
is thus set to face competition from the likes of
Rage of Bahamut
and
Marvel: War of Heroes
and Activision Blizzard, Inc.’s
ATVI
Hearthstone: Heroes of Warcraft
.
The game is free to download and offers in-app purchase feature.
However, details on its worldwide release and launch on other
platforms have not been disclosed.
Notably, this Finnish developer has had a series of successes in
mobile games like
Hay Day
and
Boom Beach
. However,
Clash of Clans
has turned out to be the developer’s largest hit. Launched in 2013,
the competitive multiplayer game is one of the most sought-after on
both iOS and Alphabet Inc.’s
GOOGL
Android-based devices.
Notably, in 2013, Supercell raked in $892 million in revenues,
largely on the success of
Clash of Clans
. Interestingly, it was Supercell’s rapid rise to fame that invited
investments from the likes of Japanese telecom giant SoftBank Group
Corp. – which is now a majority owner of the company.
SoftBank is the third largest wireless and Internet service
provider in Japan. Notably, the company has a strong presence in
the U.S. and is the majority owner and parent company of U.S.
telecom operator Sprint Corp.
S
.
Thus, the massive popularity of
Clash of Clans
had encouraged Supercell to launch a new game set in the Clash
universe. However,
Clash Royale
‘s litmus test will be the players’ response to the game.
Supercell believes that
Clash Royale
is the answer to the company’s endeavor of making an entertaining
and appealing player-versus-player game on mobile for long.
However, the game’s fate is yet to be decided which may taste the
same success as the other three hits from the company have or may
fail to make it beyond the soft-launch like
Smash Land
.
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Clash Royale: Digital Card Game from Clash of Clans Maker
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